Wal-mart is the
world’s largest retailer and also the world’s largest private employer having
over 2 million employees. It has more than 8,500 stores in 15 different
countries, with 55 different names. It also operates in 50 states of U.S under
its own name. According to the Global 500 and Fortune’s 500 lists, Wal-Mart
Stores sustain its top position for two consecutive years. And it makes
Wal-mart one of the largest companies in the world.
SPACE Matrix for Walmart
The
Strategic Position and Action Evaluation (SPACE) Matrix is one of the strategic
management tool for analyzing the company and its environment to formulating
the strategies. It is four-quadrant structure which specify whether aggressive,
defensive competitive or conservative strategies are most suitable for a given organization,
company or business.
The
Strategic Position and Action Evaluation Matrix Analysis is most frequently in
use during professional industry or market analysis of a company. The SPACE
Matrix axis signify the 2 external proportions which are industry strength (IS)
environmental stability (ES) and two internal dimensions of a competitive company
which are competitive advantage (CA) and financial strength (FS). These 4
dimensions are the most significant determinants of a company's overall
strategic position in the industry or marketplace.
A
number of factors could frame worked each of the dimensions/quadrants
characterized on the axis of SPACE matrix usually depend upon the nature of
company its environment and industry. Variables
that required to developing the SPACE matrix are found in the company’s Internal
Factor Evaluation (IFE) External Factor Evaluation (EFE) matrix.
SPACE
matrix also contains the other significant factors that are used to its
assessment are company’s financial performance for instance liquidity, cash
flows, working capital and return on investment (ROI) generally are measured formative
variables of an firm’s financial strength. Similar to the TOWS, the SPACE
matrix would be modified to the exacting company being considered and based on
realistic information derived from market data and industry data.
Walmart's directional vector is positioned in the aggressive vector
(upper-right quadrant) of the matrix, it shows that a firm is in an outstanding
position to utilize its Internal Strengths (IS) to surmount internal
weaknesses, obtain the advantage of external opportunities, and evade external
threats. As a result, market development, market penetration, product
development, forward, backward and horizontal integration, concentric, conglomerate
and horizontal diversification or a mix of strategies can be employed,
depending on the particular environment that the firm is practicing at the
time.
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